The ABC have taken home a ‘C+T Award’ at a ceremony at last week’s SMPTE conference. The award was in the Rich Media category for ABC Island.
The ABC’s announcement of the win was as follows:
” ‘We are delighted to receive the inaugural C+T Award for Rich Media as recognition of ABC Innovation’s strategic approach to virtual worlds,’ said Abigail Thomas, Head Strategic Development.
‘ABC Island is the ideal place for us to work with our audiences to discover what they want in this environment and to tailor our presence accordingly.’
In March 2007, the ABC became the first Australian broadcaster to establish a presence in Second Life. Since then a number of events have taken place on the island including a simulcast of a 4 Corners program exploring virtual worlds and an open forum in partnership with the Australia Council for the Arts.
ABC Innovation also received a nomination for the Broadband Production Template in the Rich Media category.
The C+T Awards were devised by Content+Technology magazine to recognise innovation in products, production and projects throughout Australia, New Zealand and Southeast Asia.”
On ABC-related news, a voting box at the ABC Island Sandbox is showing some support for an Enough Rope interview with an SL theme.
Thanks to Wolfie Rankin for the heads-up.
YES. Denton do a spot on SL
YES. Denton do a spot on SL