‘3D Virtual Campus Tours’ gains traction

I had a note from Andrew Hughes, Adjunct Instructor at the University of Cincinatti and head honcho of Designing Digitally Inc, on the success to date of their 3D Virtual Campus Tours product. Mirror worlds are of course well established and were one of the original ways universities and business have utilised virtual worlds.

Universities in particular are an obvious market, in that new students have a genuine interest in learning how to find their way around, to which virtual environments are ideally suited to help out.

I shot some questions back to Andrew Hughes to get some more information on where 3DVCT sees itself in the marketplace and where it sees its unique value is.

Q: What was the original impetus to develop specifically for campus tours?

A: We have built over 30 campuses inside Second Life, Opensim, and other virtual worlds only to find that we’re not thinking about the convenience factor for novice users. On the web we give around 2 seconds for a website to load before we move on. We were looking to build a browser-based campus and it just so happened that the United States Air Force Academy was looking for a virtual campus tour that was online and completely a browser based replica of their campus. We won the contract and have built a browser-based high end campus tour with built in communication tools and live and AI guided tours.

Q: What sort of response have you had to date from universities, including international universities?

A: We launched the product in March of this year. With the build we have done with the United States Air Force Academy, they have had four thousand recruits through the space at this current time. We have a handful of Universities both in the USA and outside the USA we’re building now but we are under NDA’s with them and cannot disclose their name, the nature of the campus’s needs etc until they are launched on the client’s website.

Q: We have a lot of readers who are educators: can you give a little insight on the platform 3DVCT is built on, including how easy it would be to implement at a university with more restricted IT infrastructure?

A: We’re using the Unity 3D gaming engine and a complex MMO system that is connected to a dynamic server or servers. The development of the system has a complete content management system for users, history, macros for the tours, and even the ability to control the AI bot and what she says within the CMS. The databases are able to fully integrate into an existing CRM or ERM software used by the university so that there is one streamlined process.

We work hard to learn the process from day one of a potential student to the date he or she signs up for the first class. We then build the system to be as integrated and as easy as possible for the University. We also have extensive experience in building in Unity 3D to the extent that we’ve been quoted by their CEO for our talents. The reason I state this as we can change the ports used to adhere to the client’s specifications. We also can cloud the system so that it loads faster and is a little less processor heavy on the end user.

Q: Obviously it will vary but can you give a ballpark cost for a standard university campus tour from development to implementation? And how do you think this compares to other options in the marketplace?

A: Our company is very good at what we do and so we’re in line with any other completely custom built browser-based virtual MMO developer. We also do pricing per enrollment size. So a smaller college will get a discounted rate depending on the pricing of the current student enrollment. Right now there is not a virtual world focused on just giving virtual campus tours. Right now in the industry other virtual campus tours are 360 panoramas or Google overhead maps. An experience like that won’t let the student see how big the dorm room is compared to his or her size, nor would it allow them to actually walk around a to-scale campus to see where everything is and get familiar with the campus by actually walking around in it or talking to a live admin rep through voice and text chat we have built in.

Our virtual space is built in the high end gaming engine called Unity 3D and has had over two years of R&D built into it, so that the process can be done quickly and at a professional level you cannot get from Second Life or any other virtual world out there.

Q: What arguments would you make for your platform as opposed to say a university going it alone and developing an OpenSim grid on which to mirror their university and conduct tours?

A: We have the ability to do the following, unlike the virtual worlds you speak of above:

1. Full AI Technology
2. Control over the avatar experience
3. Custom ability to change ports
4. Higher quality of development
5. Runs in a web browser
6. Does not have a large learning curve to get into the world
7. Fully customizable both interface, experience, branding, etc.
8. Ability to be skinned and placed on your website for full ownership
9. Full content management system for the ability to control bots, users, history user tracking where they were, etc.

This is far beyond what those other platforms could ever do – I state this as we’re well known for our SL and Opensim builds and we found that we cannot recruit students effectively.

Q: What are Designing Digitally’s plans for the coming year?

We are working on 3D training simulations, and virtual worlds for government and corporate clients. Many of them are either under NDA or classified government projects. We will be launching a financial literacy system for people to learn how to manage money, buying houses, etc. This will include both Flash and Unity simulations within it. We are also going to be going to the following conferences:

– ASTD 2012
– SALT 2012

3DVCT will be at:
– Noel-Levitz 2012
– NACAC 2012

———-

So there you have it – the 3DVCT product has hitched its wagon firmly to the Unity3D platform, an obvious trend in the simulation field in particular. For what it’s worth, the time I spent checking out 3DVCT further reinforced to me the responsiveness of Unity3D. It’s not the panacea for everything but it’s dominating some key virtual world niches – which lays down a significant challenge to competitors. That can only be good for the ongoing evolution of the industry.

Will Wright joins Linden Lab Board of Directors (and a quick Sims Social review)

I had to have a bit of a smile when I saw Tateru Nino’s story on The Sims’ creator Will Wright joining the Linden Lab board.

Over the past week I’ve been playing The Sims Social, the Facebook-based version of the game. I’d argue it’s actually one of the least social versions of the game in that there is no live interaction with your Facebook friends and it’s a flurry of more traditional Facebook Wall posts and messages between your friends to achieve key parts of the game.

Not surprisingly with a Facebook-based social game, there’s a heavy push towards virtual currency (SimCash), and it’s not cheap:

Sure, you can play most aspects of the game without buying SimCash (there’s also Social Points and Simoleons that you accumulate and spend), but it takes an active effort to play that way. I can’t blame Electronic Arts for wanting to make money, but I think the slant is too heavy. There’s plenty of depth in the game although there’s a heavy feeling of the MMO grind or familiar endless Farmville grind you’ll be very used to. That classic Sims humour is still present and overall I’m enjoying playing although I think that interest may wane fairly quickly.

Anyway, back to Will Wright. He obviously has no active role with The Sims anymore and I wasn’t able to find any direct comments he’s made on The Sims Social, so I hope he’ll not be part of a drive to implement such a constraining social model on Second Life. I’m more assuming he’ll bring some new ideas that don’t rely on tried and true models – Second Life needs to remain unique whilst improving / evolving. The more brain-power on the Board to help that along the better.

That said, if Simlish becomes the new primary language of Second Life, I’m leaving.

Have genital herpes? Read this

Great to see Aussie innovation delivering some benefits to society as a whole. If you’ve got herpes, you don’t need me to tell you how awful it can be, let alone the infection risk to others. Even better, the company are touting that it may actually help current herpes sufferers. Here’s hoping!

University start-up research results offer hope for herpes sufferers

Coridon Pty Ltd, a University of Queensland (UQ) start-up company established to commercialise Professor Ian Frazer’s work in developing next generation DNA vaccines, has successfully completed pre-clinical efficacy testing of its prototype Herpes Simplex Virus 2 (HSV-2) vaccine, with outstanding results. The company will now look to progress the program into clinical studies.

Collaborating with Professor David Koelle and his colleagues at the University of Washington in Seattle, Coridon tested a number of different formulations of Coridon’s prototype vaccine. These proved 100% effective at protecting animals against HSV-2 infection, confirming an earlier study with the University of Washington which also demonstrated 90-100% protection against infection. These results were presented at the 5th Vaccine and ISV Annual Global Congress in Seattle earlier this month.

Coridon has now secured additional funding from major investor Allied Heal thcare Group (ASX: AHZ) to begin manufacturing the vaccine and conduct pre-clinical safety studies before testing the vaccine in a Phase I clinical study.

“The results of our herpes vaccine mark the beginning of an exciting period,” said Professor Frazer.

“Over the next 12 months, we expect pivotal data showing that our HSV vaccine, which incorporates Coridon optimisation technology, produces similar immune responses in the clinic to those seen in the animal trials.”

Working at UQ Diamantina Institute, Coridon is developing DNA vaccines for the prevention and treatment for a range of infectious diseases and cancers in humans, utilising the company’s patented technology.

David Henderson, Managing Director of UQ’s main commercialisation company, UniQuest Pty Limited, said Coridon’s recent results and support from investors such as Allied Healthcare Group demonstrated the valuable contribut ion Australian university-based research is having on concerted efforts to address a global health challenge and on Queensland’s reputation in the biotechnology industry.

“Coridon’s DNA vaccine technologies differ from conventional vaccines in that they offer both preventative and therapeutic value,” Mr Henderson said.

“With extremely common infections such as HSV-2, pre-clinical results like this offer hope to people suffering from the pain and fear of spreading the contagion, as well as to governments looking to ease the enormous economic burden – it’s costing larger countries like the US more than $1 billion a year to manage.

“Collaborating with other universities to find a preventative and therapeutic solution, and partnering with companies like Allied Healthcare, will help Professor Frazer and his research team translate their ideas into a vaccine much sooner,” Mr Henderson said.

Allied Healthcare Group’s Managing Director, Mr Lee Rodne, said: “These data provide fantastic validation to the Coridon platform which could be applied to a number of infectious diseases. We are excited about the path forward for the program as it moves toward clinical studies.”

Professor Frazer’s work at Coridon follows the success of his discovery with the late Dr Jian Zhou of a basis for a cervical cancer vaccine (Gardasil), which was also commercialised by UniQuest.

The Watch – virtual worlds in the news

1. Sydney Morning Herald (Australia) – Study’s the name of the game. “Inside a school laboratory, students gather around the bench for today’s lesson: how to create a chemical reaction. Yet instead of turning to their worksheets, these young investigators try some role play. Each budding scientist dons a lab coat and begins to experiment until – voila! – beakers erupt all over the room. Their reward? Not a mark or score but a handful of special tokens. The student who makes the biggest explosion also wins the title of professor. Welcome to the world of ”gamification”, where schooling looks less like a conventional classroom and more like a game of World of Warcraft. The concept is simple: that game mechanics such as virtual currency, puzzles and point systems could one day become as common in schools as tests, pens and textbooks.”

2. Search Engine Watch (USA) – Linden Lab Must Stop Tinkering With Our Income. “The number of times I’ve had a discussion revolving around the reality vs. unreality of virtual worlds are uncountable. You can have this discussion really about any topic. Any activity that you can do in both RL and in a Virtual World is fair game. Of course, everyone has their own lines as to what is “real” and what is alternatively, SL, VW, or “just a hyped up video game”. However, for me, the one thing that is undeniably real is the money. A virtual world economy using real money is for all intents and purposes a real economy. Since the money can be converted to real world cash, any distinction is trivial.”

3. Red Eye Chicago (USA) – Gaming gone indie. “It sounds at first like the nerdiest season of “The Real World” MTV never taped: Six guys, all recent DePaul graduates from the video game development program, stuffed themselves, some laptops, Xboxes and other worldly possessions into a modest five-bedroom apartment in North Center. Aside from exchanging dirty jokes and a few other shenanigans, the arrangement that began in July is as much about business as pleasure. “The Corral,” as they’ve affectionately nicknamed their living room, doubles as the office of Young Horses—a brand new video game studio. The mission: to finish their aquatic pet project “Octodad 2″—a wacky adventure game about an octopus that masquerades as a regular human father—by the end of their one-year lease in July 2012.”

4. Expert Reviews (UK) – Blizzard Sells Off Pieces of Its Virtual World. Blizzard Entertainment, the creators of World of Warcraft, are selling off old hardware in aid of St. Jude Children’s Research Hospital in Memphis, Tennessee. The ‘world’ of World of Warcraft is actually composed of a large number of Realms – identical copies of the game world running on separate hardware. This helps to keep the load on individual servers to a manageable level so that users can play the game smoothly, but it also means that if you want to play with friends, you have to choose the same realm when you start the game. Having recently upgraded WoW’s servers, Blizzard has decided to auction off the old servers. These are in the form of “blades” – single circuit boards that contain all the hardware necessary for a server, including processors, memory and storage. Each realm is powered by a number of blades, to provide redundancy in the case of a failure in a single blade.”

5. Sydney Morning Herald (Australia) – Power of thought moves limbs. “A brain implant that allows monkeys to move an avatar’s arm and feel objects in a virtual world has been demonstrated for the first time. The animals used the device to control the arm by thought alone, and feel the texture of objects through electrical signals sent directly to the brain. Researchers built the system to help paralysed people regain the use of their arms and legs, and feel the objects they touched and the ground they walked on.”

6. Huffington Post (USA) – Spiritual Sex in an Increasingly Virtual World. “I believe most modern Americans have a very low capacity for pleasure. I don’t just mean sex. I mean being tactile, receiving touch, feeling the wind rush past your body, swimming, getting in bed at night and rolling around in your clean sheets for a few minutes. Tactile pleasure makes us more whole. I believe we all need sensual touch every day. It’s highly important for me to tune into the subtleties of sensation in my body. It’s transformational, and I can bring it into my life 24/7, from writing an article to having a business meeting. I can be present and involved, wanting to expand everything I do to its most delicate and exquisite place — because that’s what I practice during sex. As I just suggested, there are other ways to find that capacity, but sex works for me.”

7. Fast Company (USA) – Kinect TV And Sesame Street Hack The Next Generation Of TV. “Xbox is unveiling a sharp idea for the next generation of television: interactive, live-action content, produced in partnership Sesame Workshop and National Geographic. Downloadable, linear episodes run like a normal television show but give children opportunities to play simple games with familiar characters and don virtual costumes that mold to their bodies and play around with the show’s environment. A series of interactive children’s books is also in the works. Dubbed “Project Columbia,” they allows burgeoning readers to explore the otherwise static world of a picture books with games, sounds, and augmented reality.”

8. ABC News (USA) – Herman Cain’s 9-9-9 Plan Similar to SimCity’s Virtual Tax Plan. “Whether it came from a pizza box or an unnamed Wells Fargo banker, Herman Cain’s 9-9-9 economic plan is now being compared to another unlikely source: the SimCity video game. Long before the GOP presidential candidate’s plan began dominating the political discourse, a shockingly similar 9-9-9 plan was ruling the virtual world of SimCity. In the video game, residents of SimCity 4 pay default taxes that include a 9 percent commercial tax, a 9 percent industrial tax and a 9 percent residential tax, Huffington Post Politics pointed out. Cain’s plan implements a 9 percent sales tax, 9 percent personal income tax and 9 percent corporate income tax.”

9. Success Magazine (USA) – The Future Is Now: Virtual Office Reality. “The idea of stepping into a hologram for a monthly staff meeting may still seem a tad far-fetched for most small-business owners, but improvements in broadband quality and available technology are expanding virtual meeting options at warp speed. Yet, even in the virtual world, it’s best to take a hard look before you leap. Whether you’re NASA conjuring the holodek of Star Trek science fiction to train astronauts, or a fledgling entrepreneur struggling to communicate with remote partners or customers, the first step into the burgeoning virtual world should be doing your homework to find the most appropriate and cost-effective solution for you. First, here’s a primer on the available technology.”

10. Los Angeles TImes (USA) – Businesses quickly adopting augmented reality apps for consumers
. “You point your smartphone at an Italian restaurant, and diner reviews of its lasagna pop up on-screen. Or you aim your tablet computer’s camera down a residential street, and over images of the houses you see which ones are for sale — along with the asking price, number of baths and square footage. Haven’t done this yet? You probably will soon. The technology is called augmented reality, or AR, and businesses are racing to incorporate it in as many consumer applications as they can. It’s essentially the same technology TV sportscasts use to digitally paint a first-down line on a football field, adapted and updated for camera-equipped smartphones and tablet computers. “In the future, you’ll be able to point your device at anything around you and, without prompting, that device will recognize what is there, incorporate your interests, and layer on information about what you’re looking at,” said Brian Blau, research director at Gartner Inc. “Point a phone at a building, you’ll see the history, for example. Or at a flower, the kind of flower comes up.”

Throwable camera ball

As the months go on I get more and more excited by the whole 3D printer thing. If you’re not aware of them, 3D printers actually allow you to create objects directly. Once they hit consumer affordability levels, watch for some of the super cool things that emerge alongside the endless pile of crap most of us will create.

One such example on the cool side of the equation is this ball that contains 36 cameras. Have a look for yourself:

So imagine: in five years time, most of us will be ‘printing’ out products, possibly as advanced as these (though that may take a little longer). Do you believe it or not?

[via Extreme Tech]

A geek’s tribute to Steve Jobs

It’s been quite a day with the death of Steve Jobs at 56. I spent some time putting together a small graphical tribute that shows how Steve’s original and subsequent leadership of Apple had an impact on my life. It shows the Apple gear I’ve owned over the years, with some nostalgic words thrown in.

Here it is, for what it’s worth:

On the fly 3D surface reconstruction: KinectFusion

Microsoft’s Kinect is rightfully getting a lot of attention from researchers. One snippet that caught my attention is a collaboration between Microsoft and a number of UK and Canada-based researchers. The result is KinectFusion.

Have a look for yourself:

The implications for virtual worlds are fairly obvious. The thing that particularly struck me is the dynamic capability of the approach even at this early stage – if something changes with the physical world environment, it is reflected virtually. For the education, science and health fields, to name three, this is huge.

One obvious example within my pet area of clinical simulation: a camera (with consent) is placed in a busy emergency department in a large teaching hospital. Emergency nursing students based at a rural university receive that feed, had it convert on the fly to 3D for use within their virtual learning environment. Students may actually ‘work’ a full shift virtually, needing to respond to the challenges of the changing environment as they occur.

As I said, there’s a long way to go (for starters, KinectFusion is about surfaces only), but the progress is rapid and exciting. Over to you: what applications could you see this being good for?

Linden Lab CEO: enter the bot armies!

Linden Lab CEO Rod Humble has posted an update to Second Life residents on progress and future plans. Have a read for yourself in full here, but the most interesting part for me was this:

Over the next few months (with testing most likely starting in December), we will be rolling out a series of more advanced features. These will make the creation of artificial life and artificial people much smoother. For starters, we’ll unveil a new, robust pathfinding system that will allow objects to intelligently navigate around the world avoiding obstacles. Imagine being able to create advanced pets, creatures or even a living town where non-player characters are walking about. Combined with the experience tools I mentioned above, it should soon be possible to create more advanced MMORPG’s or interactive experiences which use AI right within Second Life.

It’s a good enhancement in so many ways, and its timing is good with the unveiling of improved AI world navigation capabilities for Unity 3.5. It certainly keeps Linden Lab in the game and provides some interesting content creation opportunities currently not available.

Of course, this story’s title is tongue in cheek but it fits this announcement as no doubt someone will use the new features for nefarious purposes…

Virtual University Collaboration: ENCKE

The Australian Digital Futures Institute is powering on with its work in virtual worlds. Coming up in a few weeks is their 2-day ENCKE Virtual University Collaboration (ENCKE isn’t an acronym, but a comet bringing change).

The details:

This unique event will begin with an intensive two day in-world meeting. Over the following 4 weeks some of the main ideas and concepts for virtual teaching, learning and meeting spaces developed by participants will be constructed on the new virtual university island (with assistance from professional SL builders). Then over the next 3 months participants will be able to book and use these spaces for their own teaching and learning sessions, role plays and meetings. During this time there will be informal follow-up and evaluation meetings. Traditional conferences last a few days and allow for ideas to be presented and for some follow-up discussion to occur.

The plan is to have the virtual university island(s) as an ongoing collaborative and space to allow for construction and testing of applications of virtual world technologies to university teaching and learning. We welcome your ideas and suggestions for this and future events.

When: 27 & 28 October 2011, 10am to 5pm Australian EST

Where: On a new Second Life island (slurl to be advised)

Registration: The fee to participate is AUD$325 (inc. GST) and includes the conference and related workshop, tutorial, demonstration and tour session plus 3 months access to the constructed spaces. It is expected that participants will have a SL avatar and have acquired at the least the basic skills of interacting in a virtual environment. The event is limited to 50 participants. We do expect the event to be fully subscribed so please register early to secure your place.

Check out our scoop.it page: http://www.scoop.it/t/virtual-university-education-in-virtual-worlds/

Registration available at: http://adfi.usq.edu.au/encke.html

Emergency birth at home simulation

This article originally appeared over at our sister-site Metaverse Health.

One of the biggest challenges with online or PC-based simulations is the infrastructure required to run them. The move to web-based simulations is key to resolving that issue although web-based currently can come with a trade-off on complexity in a lot of cases.

That said, sometimes simplicity can still cover key concepts and that’s evident with a nice little simulation developed by the Engender Game Group at the University of Wisconsin-Whitewater.

It provides a home-based scenario where a woman needs support through delivering her baby. It covers everything from the initial meeting through to initial post-natal care until medical assistance arrives. Have a go for yourself.

For the record I’ve confirmed the validity of my choice not to become a midwife, as I got barely more than half the questions in the scenario correct!

[via Serious Games Market]

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