The Watch – virtual worlds in the news

1. Sydney Morning Herald – They’re virtually famous. “Imagine an art gallery where you can not only touch the works on display, you can walk over them, sit on them, even fly through them. Such actions would doubtless send security staff into apoplexy, but in Second Life, the world is your oyster. Today three Australian artists unveil their exhibition Babelswarm in the 3D virtual world of Second Life, an interactive sculpture based on the mythical Tower of Babel. For those who like the old-fashioned gallery experience, there is a “real” show at Lismore Regional Gallery.”

2. PC World – Hackers Increasingly Target Browsers. “Threats against browsers are getting more sophisticated and branching out into such exotic areas as gaming, experts told attendees at the recent RSA Conference 2008. New attacks from games and virtual-world Web sites can deliver bot-like control of browsers to attackers, said Ed Skoudis, a security consultant with Intelguardians, speaking at RSA. All that’s needed is for the infected image of an avatar to appear. “The character walks into view of the screen, and I take over the box,” he said.”

3. Fox Business – The Perfect Night For Spacing Out. “Saturday night is prime time for a party, and all the better if it’s a party celebrating our past and future in outer space. This year, Saturday night is Yuri’s Night, which marks the anniversary of humanity’s first ride into space as well as the space shuttle’s first flight. The executive director of Yuri’s Night, Loretta Hidalgo Whitesides, says the event is particularly aimed at Generation Y, the young adults who will be building the spaceships of the future – and paying most of the bill. So it’s a good time to remember why space exploration is worth having a party over.”

4. Boing Boing – BBtv – Avatar Machine, Marc Owens’ wearable simulator of virtual worlds. “Avatar Machine, by designer Marc Owens, is a wearable device that simulates the experience of third-person gaming environments. By wearing this costume and head-mounted camera with VR goggles, a user can view themselves as a sort of virtual character while moving around and interacting in the real world.”

5. ZDNet – The 3-D Web Goes Thin. “Increasingly, it looks like Weight Watchers has gotten hold of the Semantic Web. Fat is out. Thin is in. And while no one’s counting points, it certainly looks like, thin clients will increasingly play a central roles in attracting organizations to the 3-D web. A number of companies are enabling organizations and users to build their own virtual worlds with little more than a browser, much the way Ning, GoingOn, HiveLive, Flux, Me.com, and BricaBox has done for social networks. These instant-virtual-world companies include Vivaty, Altadyn with 3dxplorer, and to a lesser extent ScreenCaster and VastPark.”

6. Contagious – Habbo’s Global Youth Survey. “To gain an insight into what those elusive teens think and what they spend time doing online, Habbo has conducted its Global Youth Survey, questioning 58,000 teens aged 11-18 over 31 countries, including Europe, US and Latin America.”

7. The University Daily Kansan – Osama is hiding-out in Orgrimmar? “The Bush administration seems to think that Osama Bin Laden is in Pakistan. They are wrong. He is cowering behind the auction house in Orgrimmar. From there he leads a vast terror network stretching from Kalimdor to the Eastern Kingdom and even into Outland. When he and his followers aren’t plotting the downfall of the West they are raiding Molten Core. As ridiculous as all of this sounds, that is what the Intelligence Advanced Research Projects Activity group, a US government funded program, has come to believe.”

8. The Northern Star (Lismore, NSW) – First get a Second Life. “Lismore Regional Gallery is staging Australia’s first exhibition of Second Life art. Second Life is a virtual world where people all over the planet can go online and live part of their life in a computer-generated world which has, among other things, its own economy. The exhibition, call Babelswarm, is an interdisciplinary artwork in Second Life exploring words and art.”

9. Gamasutra – MI6 Creative Keynote: CSI Creator Calls For Games, TV To Converge. “Anthony Zuiker, creator and executive producer of CBS’ massive television franchise CSI, called for “cross-blending storytelling” across multiple media formats including television and games, in his creative keynote at the MI6 Game Marketing event in San Francisco.”

10. Reuters – Virtual world offers bands global stage. “Leo Wolff, a woman who joined the online world of Second Life in 2005, bought a small plot of virtual land with eight other musicians and opened the “Virtual Garage” to showcase and perform their music. Her online character, or avatar, Slim Warrior was the first British musician to perform in the popular virtual world with its own currency and a growing economy. She was also the first to duet online with another artist based as far away as Texas.”

11. TechCrunch – Erepublik Combines MMOG And Social Networking. “Madrid, Spain based startup Erepublik is aiming to make its mark in the online gaming community with a model that combines MMOG and social network. At its core, Erepublik is a massive online multiplayer social strategy that aims to be intricate and accelerated enough “to attract a spectrum of both fanatical and casual gamers.” Players can be politicians, soldiers, entrepreneurs or journalists in different countries, and much of the environment is user generated. The game is still in invite only beta testing, but has 10,000 beta testers from 43 countries currently playing the game. A key pitch of Erupblik is the time required to play the game: 14 minutes a day.”

Hands-free in Second Life

Over the past week there’s been quite a bit of buzz around an initial demonstration of some work being done by Kapor Enterprises (Mitch Kapor is Chairman of Linden Lab’s board). The work is best described by watching the demonstration below but essentially it utilises a 3D camera that reads your body movements and translates those movements to your avatar. Leaning forward starts your avatar walking, leaning right turns your avatar right and so on.

The demonstration:

It’s an impressive evolution for Second Life although far from unique. Whichever application makes true hands-free operation possible without taxing hardware requirements is going to garner a lot of interest. Add to that progress being made by Emotiv in translating thoughts and feelings to avatars and you can see the future roadmap for this technology a little clearer.

Check the Handsfree 3D website for more details.

A year ago on The Metaverse Journal

We looked at Fishace, an Australian environmental education presence in Second Life.

And they wonder why people leave Second Life

I understand that the logistics of running the Second Life grid must be one hell of a task. That said, the announcement by Linden Lab that in peak usage times they’ll be disabling some of the in-world services to cope seems farcical to me. It’s the equivalent of shutting off the lights on a passenger airliner to maximise power for take-off, except in this case the lights are off for around four hours.

The services affected are:

“* Avatar profile information will not be trasmitted to the viewer. This affects both floating and embedded profile windows.

* General group information (name, charter, etc.) will not display in floating or group embedded group info windows.

* Groups will not show their member lists.

* Group owners and officers will not be able to eject group members.

* Group proposals will open the UI, but will fail to create.

* About Land will show 0 for traffic.”

Some will argue these aren’t show-stopper services but I know some people heavily use the avatar profile and group services. Furthermore, it’s the principle of the issue – I’d go as far as to say I’d rather a couple of thousand people less be permitted on the grid with full functionality than the ‘solution’ proposed.

Linden Lab are claiming a fix is on the way – you’d want to hope so because a plane full of passengers sitting in the dark doesn’t make for an experience people want to pay for again.

The Watch – virtual worlds in the news

1. Times Online – Second chance for Second Life. “The Wales-based new media whizzes Craig Morrison and Joel Cockrill are in the middle of building a second world in cyberspace. In the meantime they are having to negotiate this one.
Last week the boys from Bangor took the train up to Toronto from New York to see some new technology for creating 3-D maps.”

2. PC Quest (India) – Virtual Worlds: Live Beyond the Real. “The word ‘Virtual,’ has had a great impact on the IT industry. Virtualization has opened up new vistas for the IT industry and solved many a problem. Now is the time to go beyond platform or resource virtualization and look toward something totally different, a Virtual World.”

3. Wired.com – Paramount to Monetize Movie Clips in Virtual Worlds. “You know the promotional clips you can find for practically any movie online? Well, Paramount has found a way to monetize its collection. Oh, and it gets better — the film giant has earmarked its stash for sale within two virtual worlds.”

4. MrWeb – Forrester to Calibrate the Virtual World. “In the US, Forrester Consulting has been commissioned by a consortium of virtual world companies to help define standard marketing and engagement measures for the virtual space. The project is being led by agency Millions of Us, in partnership with virtual platform operators Sulake, Gaia Interactive, Metaplace, SceneCaster, Doppelganger, Vivaty and WeeWorld.”

5. PC Magazine – The Real-World Virtual Conference, Really. “Let’s begin by addressing the unavoidable irony of holding a Virtual Worlds conference in the real world. It’s not the most egregious of indiscretions, but I couldn’t help thinking about it while I was walking to the Jacob Javits Conventions Center in Manhattan.”

6. Online Media Daily – Virtual World Users To Marketers: It’s The Activities, Stupid. “Between six and eight million Americans will try at least one virtual world this year–the problem is that they think brands and marketers are too stupid to reach them. That’s according to panelists at the “Virtual Worlds By The Numbers: Today and The Future” panel at the Virtual Worlds 2008 conference in New York on Thursday.”

7. Fox Business – Multiverse Unveils 2D Flash Virtual World Technology. “The Multiverse Network, Inc., a leading provider of virtual world development technology for social worlds, Massively Multiplayer Online Games, educational worlds, and business collaboration spaces, today unveiled the ability for consumers to enter virtual worlds built atop the Multiverse Platform with either the company’s standard 3D World Browser or via Flash, embedded in a web page.”

8. ABC News (USA) – ‘Matrix’-Style Virtual Worlds ‘a Few Years Away’. “Are supercomputers on the verge of creating Matrix-style simulated realities? Michael McGuigan at Brookhaven National Laboratory in Upton, New York, thinks so. He says that virtual worlds realistic enough to be mistaken for the real thing are just a few years away.”

9. Mashable – Sponge Bob Gets A Virtual World. “Ever since virtual worlds reached a suggestive point of popularity, brands have been hoping to use them as marketing vehicles for reaching a wide range of people with a lot less money than their current advertising tactics. While Second Life didn’t become as large of a billboard as some had hoped it would be, it did help set the virtual world track onto one that would prove beneficial to brands in some form or another.”

10. Physorg.com – Should real profits in virtual worlds be taxed? ISU professors say there’s a way to do it. “In online virtual worlds like Second Life and World of Warcraft, some game players are making real money — in some cases thousands, even millions, of dollars. But neither the Internal Revenue Service nor game administrators have a process in place for players to report their profits upon cashing out, making these virtual worlds a tax haven for some.”

11. Avatar | Anima – Cultures of Virtual Worlds Conference. “I just got the schedule for the Cultures of Virtual Worlds conference on April 25-26. I’d been looking forward to this – the event maps perfectly onto my interests, and I’ll fly out the evening after my last assignment for the semester is due…Panels 1 and 2 are concurrent, and in different buildings, which is seriously annoying, but overall, I can’t wait for the topics and the presenters.”

12. Eightbar – Industry growth in Virtual Worlds. “The Virtual Worlds 2008 conference here in New York was significantly bigger in exhibitors and attendees from last years one at the same time of year. Last year theer were 2 small office rooms with about 10 exhibitors including IBM. This year the trade floor was somewhat bigger. This is a quick wander around just to help share some of the buzz and atmosphere.”

Using the Second Life Wiki

Torley Linden has released a lengthy video tutorial on using the Second Life Wiki:

Nickelodeon enters virtual world fray

Reuters are reporting the entry of Nickelodeon into the virtual world market with a wide-ranging announcement to coincide with Virtual Worlds 2008.

When you have SpongeBob SquarePants up against the Disney franchise in the virtual worlds market, it’s fair to assume there’s some confidence in the future growth of virtual worlds.

World of Warcraft as stress relief?

According to Massively, research has been presented this week by Jane Barnett at Middlesex University on the impact of World of Warcraft on levels of relaxation.

The study found playing WoW actually led to higher levels of relaxation after playing in some personality types. The sample size was small – our readership at The Metaverse Journal is larger so jump in with your opinion: how do you feel after a lengthy bout of WoW?.

As mentioned before, I partake of WoW here and there and I certainly don’t get angry when playing. I’ve progressed to being a Level 49 Mage so I’ve spent a few hours playing and for me it’s certainly a fun pastime. How about you?

Linden Lab further clarify trademark policy

We mentoned last week that Linden Lab had launched a brand centre designed to clarify what’s acceptable use of trademarks like the Second Life logo. The response since has been forceful and arguably negative in the majority as the reality of needing to change domain names becomes apparent for some business people.

Today, Linden Lab have further clarified their policy and there’s certainly so sign of them resiling from their initial stance. One aspect that interests me revolves around what is appropriate use of the term ‘SL’:

3. Can I use SL with my product, domain or organization name?

Yes, under our special license to use “SL.” You can use “SL” with your own trademark. So, if you own the “Dell” trademark, you could call your presence in the Second Life world “Dell SL.”Or, you can use two common nouns with “SL.” For instance, SL Ballet is not ok (only one common noun) but SL Ballet Troup works. And SL China Portal is not ok (”China” is a proper noun), but SL Chinese Residents Association works. You need at least two common nouns so others don’t think you’re an “official” Second Life organization or website.”

Is it just me or is this taking things a little too far? Take our own original domain name: creativeshed.com – if we were still running this site under that domain it’d need to be changed within 90 days. It seems farcical to me. Say there was a blog called Sleaze that covered virtual sex (there’s an idea!) – would this meet the guidelines? I’m not certain – Linden Lab have certainly provided clarification of some aspects but i don’t believe clarity is anywhere near achieved.

Australian Second Life resident Shai Khalifa makes a pertinent comment on the Linden blog announcement: “So transitioning a web domain name – does that mean LL will compensate those who have to fork out real money for registration of a new name – and paying web developers and graphic designers to re-do work?? This after-the-horse-has-bolted approach is going to have a detrimental effect on a number of active and useful sites I’m sure.”

The whole issue isn’t a show-stopper but it’s certainly going to cause some friction in part of the Second Life community. What are your thoughts – are Linden Lab cutting off their nose to spite their face?

Update: New World Notes are running a poll on the issue.

Linden Lab’s CEO to testify before Congress

At 9.30am on the 1st April US Eastern Time, Linden Lab CEO Philip Rosedale will testify before the US Congress. I don’t have any further details at this stage aside from determining that it’s the House Committee on Energy and Commerce. More specifically it’s the Subcommittee on Telecommunications and the Internet Hearing. The topic of the hearing is ‘Online Virtual Worlds: Applications and Avatars in a User-Generated Medium’

If you’re super keen you can view the live webcast. It’s likely to be a fairly mundane event although with any political process there’s the potential for fireworks. Ageplay, gambling and financial services are obvious areas but we’ll have to wait and see how wide the focus becomes.

Update: a text summary of the hearing can be found here on Virtually Blind.

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